Weclome
Why
From early-stage startups to established brands to global enterprises, Igor successfully leads companies of all sizes to the next level through critical testing, creative strategy and prolific ingenuity.
Strategy and Execution
Business Process and Optimization
Customer Journey Building
User Experience
Acquisition and Retention
Planning and Budgets
Content Marketing
Analytics and Attribution
Web Analytics
Customer Analytics
Campaign Analytics
A/B MVT Testing
eRetail
Marketplaces
Enterprise Ecommerce Platforms
CRM
Global Distribution
Fulfillment
Photo / Video
How
Where proven process meets calculated risk, Igor excels in creating and implementing strategies that cut costs, increase revenue, and accelerate growth.
What
Unlike other Ecommerce or Marketing professionals, Igor speaks Digital, Marketing and IT languages fluently. His ability to cross barriers and bridge gaps leads to streamlined communications, improved efficiency and profitable results across departments.
With an expertly cultivated leadership style that earns trust and builds winning teams, Igor is able to harness the skills and talents of multiple departments. His cohesive digital strategies have been proven to increase customer acquisition and retention, drive sales, and accurately measure performance.
Igor specializes in creating an exceptional customer experience that leads to increased traffic, higher conversion rate and AOV, and an extended customer lifetime value. Additionally, he is highly skilled at negotiating contracts, evaluating ad spend and repurposing budget to produce more impactful financial results.
Igor’s technological prowess spans all major platforms and channels, with an emphasis on enterprise-level ecommerce platforms, email service providers, best practice A/B testing methods, and analytics and attribution tools. He also excels at creating and implementing digital PMOs that maximize global communications and project management.
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